Publishers / SSP

Monetize clean supply through RTB and XML.

AdsBaba helps publishers, app developers and SSPs connect display, native, video, CTV, in-app and XML traffic to demand with transparent controls and account-managed onboarding.

Header bidding and Prebid

Use endpoint-level setup, Prebid adapter planning and tag configuration aligned to your stack.

Floors and yield controls

Set floor strategy by format, GEO, placement and buyer class with ongoing optimization reviews.

Reporting dashboard

Access reporting for requests, bids, wins, revenue, fill and partner-level performance placeholders.

Payment terms

Flexible payment terms are reviewed by partner type, volume, quality history and contract status.

Supply path clarity

Support for sellers.json, ads.txt/app-ads.txt and schain declarations.

Responsive account managers

Dedicated commercial and technical contacts for launch, troubleshooting and growth.

Onboarding requirements

AdsBaba reviews partner identity, source transparency, traffic makeup, policy needs and payment details before production scaling.

  • Company name, registered entity and billing details
  • Site domains, app bundles, CTV apps or XML feed source description
  • Monthly volume example: 50M ad requests or 8M XML searches
  • Top GEOs example: US, IN, BR, ID and MX
  • ads.txt, app-ads.txt and sellers.json readiness
  • Policy exclusions, blocked categories and creative requirements

Publisher FAQ

Common questions for supply partners.

Does AdsBaba work as an SSP connection?

Yes. AdsBaba supports OpenRTB supply integrations and can evaluate web, in-app, video, CTV and selected XML supply paths.

Can we connect through Prebid?

Prebid adapter planning is available during onboarding. Final setup depends on format, traffic source and commercial approval.

How are floors managed?

Floors can be configured by partner, placement, format, GEO and demand segment, then tuned after test traffic review.

When are payments made?

Payment cadence and thresholds are agreed in the insertion order or master services agreement.