Targeting
Geo, device, OS, browser, app/site, category, placement, format, deal ID and PMP targeting.
Advertisers / DSPs
Demand access with controlled scale.
Connect to AdsBaba as a DSP, agency, ad network or direct advertiser with transparent supply paths, QPS allocation, filtering, deal IDs and reporting.
QPS allocation
Start with controlled test traffic and expand QPS by performance, bid density and policy fit.
Filtering
Buyer-level allowlists, blocklists, category exclusions, format controls and creative restrictions.
Reporting
Monitor requests, bid rate, win rate, spend, placement mix and reconciliation placeholders.
Deals and PMPs
Package selected inventory paths with deal IDs for direct buying and preferred access.
Seat setup
Configure endpoints, authentication, timeouts, currency, test mode and billing contacts.
Demand FAQ
Operational details for buyers.
What formats can demand partners buy?
Display, native, video, CTV/OTT, in-app, push, pop and selected XML feed traffic after approval.
Can we cap QPS by GEO or format?
Yes. QPS can be allocated by endpoint, partner, format and commercial test plan.
Do you support deal IDs?
Yes. Deal IDs and PMP logic can be configured for approved inventory packages.
How is inventory quality handled?
AdsBaba applies source review, IVT checks, malware controls, transparency files and privacy-signal workflows.